Will Ford Fiesta hatchback see a 2012 launch in India?
It was been caught testing on the Indian roads from almost 2 years. It has been selling in the international market since 2008.Yes we are talking of the all new Ford Fiesta hatchback which is still missing in the Indian market.
Ford launched the all the new Fiesta sedan in 2011 and stumbled all with a steep pricing strategy. The New Fiesta a first of the 8 new models which are promised to be launch in India was launched only in the sedan avatar. The car in 2 engine options a 1.5 petrol and 1.5 diesel. There was a lot of news of the hatchback following soon but it seems like Ford currently wants to focus on the Figo hatchback only.
The Ford Fiesta hatchback which when launched will be a direct competitor the Honda Jazz which is a notch above the compact hatchback segment where the Maruti Suzuki Swift rules. The Ford Figo, Toyota Etios Liva, Volkswagen Polo, Skoda Fabia, Renault Pulse, Hyundai i20, Tata Vista, Fiat Punto, Nissan Micra are just a few to be named which are battling to gain a higher market share.
Well can we expect Ford to finally launch the new Fiesta Hatch in 2012? If launched the Fiesta may get downsized engines which currently power the Fiesta sedan. The Fiesta hatch is one of the best lookers in its segment and can further help Ford to establish its presence in the hatchback segment. Currently the Figo alone is holding the baton and running in the most competitive segment.
We hope Ford also plant the new Powershift transmission option in the Fiesta hatch which will further take the bar higher. Ford are you listening to us?